The PBJ Interview: Sonny Vaccaro on building Nike hoops and possibly upending the NCAA - Portland Business Journal
Sonny Vaccaro calls O'Bannon win his proudest moment
James and the Giant Deal Adidas and Reebok offered more cash, but Nike's full-court press helped it win the battle for the heart--and feet--of high school phenom LeBron James - Sports Illustrated
FRONTLINE: Money And March Madness | KPBS Public Media
The Gospel According to Sonny
A Reformed 'Sneaker Pimp' Takes On the N.C.A.A. - The New York Times
sonny vaccaro: Find The Latest sonny vaccaro Stories, News & Features
A Reformed 'Sneaker Pimp' Takes On the N.C.A.A. - The New York Times
Ben Baller Tells Unfiltered Sneaker Stories – The Complex Sneakers Podcast – Podcast – Podtail
How Sonny Vaccaro accidentally created the Ed O'Bannon case - CBSSports.com
Inside the basketball black market that put Adidas in the FBI's crosshairs - The Washington Post
What Michael Jordan did for Nike
The Last Dance: Sonny Vaccaro left out of Michael Jordan's story
Yemi Bamiro: No idea why Sonny Vaccaro was snubbed in The Last Dance
James and the Giant Deal Adidas and Reebok offered more cash, but Nike's full-court press helped it win the battle for the heart--and feet--of high school phenom LeBron James - Sports Illustrated Vault | SI.com
Did Michael Jordan Almost Leave Nike For adidas! • KicksOnFire.com
Matt Damon and Ben Affleck teaming up for movie about Michael Jordan and Nike
Shoe Marketer Who Enriched N.C.A.A. Takes on His Creation - The New York Times